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Balancing the dichotomy between profitability and customer satisfaction means Retailers need smarter pricing strategies that give insights into how a discount will impact revenue and sell through rates, in addition to adjusting prices based on market forces like customer demand, stock levels and well publicized sales events like Black Friday, often in real time!

This webinar featuring Databricks, Sigma, and Aimpoint Digital will outline how leading retailers are evolving their pricing approach to move beyond simple cost-plus models and manual competitor matching to embrace AI-powered automation that responds to market conditions in real-time. Watch a live demonstration of Aimpoint Digital's Brickbuilder Promotion Price Optimization Solution built on Databricks and powered by Sigma, that combines causal forecasting, scenario planning, and optimization modeling to help retailers make confident pricing decisions at scale. Learn how to identify high-potential promotion candidates, model discount scenarios instantly, and make data-driven trade-offs between profit, revenue, and market share objectives.